Networked Insights Privacy Notice

Last Effective Date: January 1, 2020

Privacy Notice Summary respects your privacy. Our Privacy Notice describes what personal information we collect, how we collect it and what we may do with it. This is a summary, scroll down to the Full Privacy Notice to get more detailed information on our practices and your rights over your personal information.

The types of information we collect

We collect information that you provide to us, that we collect using cookies and other tracking technologies on our websites, and that we obtain through contracts with data suppliers. Examples of information we collect are name, email address, mailing address, phone number and IP address, though we may collect other public or non-public information associated with you.

What we do not collect

We do not knowingly collect the information of children under the age of 16. We also do not knowingly collect sensitive personal information, such as race or ethnicity, religious beliefs, sexual orientation, trade union membership, or health, genetic or biometric information.

How we use personal information

We use information we collect directly from you to improve our website experience, respond to inquiries, manage our relationship with you, and deliver relevant website content and advertising to you.

We also combine that information with information obtained from third parties to create audiences for our clients to use in their marketing initiatives. These audiences do not contain your personal information, but they are based on what we know about you from the personal information we collect.

Lastly, for certain clients, we provide specific personal information to help them deliver content and advertising to individuals who are likely to be interested in them—and not to those that won’t be.

How we protect personal information

We employ industry best practices to keep your personal information secure. We also only share personal information with trusted partners that have undergone a privacy and security assessment, and we regularly review their practices.

Continue reading our Full Privacy Notice below
Click here for State Privacy Disclosures

Full Privacy Notice

Introduction and Scope

This Privacy Notice (“Privacy Notice”, “Notice”) outlines’s (“we”, “our”, or “us”) practices with respect to personal information (“PI”) collected through our websites at,,, and We encourage you to read this Notice carefully to understand our policies and practices in how we collect, receive, use, store, share, transfer, and process your personal information, as well as your rights in determining what we do with the information that we collect or hold about you.

This Privacy Notice also covers our collection, use and disclosure of personal information that we collect through third parties and provide to our clients as described in this Notice.

What information we collect

We collect two types of personal information on users of our websites: Information that you provide to us, and information we collect using tracking technologies, which includes both personal information and non-identifiable information.

Personal information you provide us

The PI we collect from you is information that you provide by filling in forms on our websites or through correspondence if you contact us. This information may include email address, your password, first and last name, company name, and any content included in correspondence with us.

Information collected via cookies and similar technology

Server Log Files: As you navigate through and interact with our website, we automatically gather server log file information. This information may include internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, the files viewed on our site (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data to analyze trends in the aggregate and administer the site.

Cookies and Other Technologies: We and our service providers use technologies on sites to collect information that helps us improve the quality of our sites and services and the online experience of our visitors. In this Privacy Notice, we refer to these technologies, which include cookies—small text files stored on your computer or mobile device to remember your actions or preferences over time, and similar technologies from third party providers—collectively, as “cookies.” Cookies allow us to personalize your return visits to our sites and to save you time during certain activities, such as remembering your user preferences or remaining logged into our site. Most web browsers support cookies, and users can control the use of cookies at the individual browser level. Please note that if you choose to disable cookies, it may limit your use of certain features or functions on our sites.

Some examples of how we may use this automatic data collection include Google Analytics, which enables us to collect statistics on how our websites are used, perform analytics and personalize advertising. You can find out more about how Google uses this information and how you can control it at Our website may also include links and buttons to access popular social media platforms. If you have a previous relationship with a third party, such as a social media platform, it may recognize you and combine information collected through our website with information they already possess about you. You should access the privacy notices of such social media platforms to understand how they use your information.

Information collected from third parties

We also collect personal information from third parties, such as social networking sites and data brokers that we then share with our clients. This information may include identifiers like user names for social media sites and email addresses, demographic information like gender and age and information you have shared in public posts.

How we use your information

We may use information that we collect about you or that you provide to us:

  • To present our Website and its contents to you;
  • To provide you with information, products, or services that you request from us;
  • To fulfill any other purpose for which you provide it, e.g., to respond to your inquiries;
  • To provide you with notices about your account/subscription, including expiration and renewal notices;
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;
  • To notify you about changes to our Website or any products or services we offer;
  • To deliver relevant web content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you;
  • To make suggestions and recommendations to you about goods or services that may be of interest to you;
  • In any other way we describe to you when you provide the information; and
  • For other purposes with your consent.

With whom and for what reasons we share information

We may disclose information that you provide us to enforce or apply our Terms of Use and as described in this Notice. Transfers to subsequent third parties are covered by the provisions in this Notice and the service agreements with our Clients.

We share the personal information we maintain with both service providers and our clients according to contracts that include provisions on how they may use the personal information we provide them and the safeguards they must employ. In very specific situations, we may also be obligated to share your information with other types of external parties as explained below.

Service Providers

We share your information with contractors, service providers, and other third parties we use to support our business and who are contractually limited in what they may do with this data. These companies are authorized to use your personal information only as necessary to provide these services to us, pursuant to written instructions. In such cases, these companies must abide by our data privacy and security requirements and are not allowed to use PI they receive from us for any other purpose. Representative business processes that our service providers/vendors assist us with include:

  • Web or application development/management
  • Providing customer service
  • Sending marketing communications
  • Displaying tailored content through personalized advertising
  • Conducting research and analysis
  • Analytics, so that we may better understand how our site is being used in order to optimize resources

Our clients

Our clients include advertising networks, retailers, insurance companies and others. They hire us to help make sure they are reaching people who may be interested in their products or services. Most often we do this by creating aggregated audiences. These audiences do not contain any information that directly identifies you as an individual, and the clients never have access to any of the personal information we use to build these audiences. In some cases, we share personal information with clients so they can tailor and personalize content for individuals or groups of individuals in direct marketing campaigns. The use of the personal information our clients have access to through our service is contractually limited to the purpose for which the client has engaged

Legal Compliance

In certain situations, we may be required to disclose personal information in response to lawful request by public authorities, including to meet national security or law enforcement requirements. We may also disclose your personal information as required by law, such as to comply with any court order, law, or legal process, including to respond to a lawful government or regulatory request; If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Networked Insights, our customers, others or investigate fraud.

Corporate Transactions

In the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Networked Insights’ assets a buyer or other successor may take possession of the personal information we hold. In the event of such a transaction, the acquiring company will assume the rights and obligations as described in this Privacy Notice.

Your Choices in how we use your information

We provide you with choices regarding the personal information you provide to us.


We may send you e-newsletters or other emails that promote our products and services. If you do not wish to have your email address used by us in this way, email and let us know. If you have received a promotional email from us, you may also use the opt-out link included in the email or send us a return email asking to be omitted from future email distributions.

Interest-based advertising

We and service providers on our behalf use cookies and similar technologies on our websites to deliver advertisements personalized to your interests on other websites through what is sometimes called “interest-based advertising.” If you would prefer not to receive personalized ads based on your browser or device usage, you have the ability to control certain interest-based advertising practices and opt out of receiving tailored advertisements. Please note that you will continue to see advertisements, but they will no longer be tailored to your interests.

We comply with the Self-Regulatory Principles for Online Behavioral Advertising as administered by the Digital Advertising Alliance (DAA). You can learn more about interest-based advertising and opting out of targeted advertising from certain providers by visiting the DAA’s consumer choice page. The opt-out process through the DAA relies upon the placement of an opt-out cookie on your device. We do not respond to or honor “do not track” (a/k/a DNT) signals or similar mechanisms transmitted by web browsers. For interest-based advertisements delivered through mobile apps, you can install the DAA’s AppChoices app on your device to opt-out of targeted advertising by certain providers and can also select a system level advertising preference feature on your device (such as “Limit Ad Tracking” on Apple devices or “Opt out of Interest-based ads” on Android devices).

Your rights over your information

We respect your control over your information, and upon request, we will confirm whether we hold or are processing personal information about you. Where applicable and legally required, we offer individuals the following rights.

  • The right to be informed about the personal information we maintain about you.
  • The right to access and correct your information.
  • The right to restrict us from processing your information in certain ways, for example, opting out of the sale of your information.

If you have questions about your rights, please email When handling your request, we may ask for additional information, which may include personal information, to confirm your identity. will respond to all requests without undue delay.

See our State Privacy Disclosures for more information on state-specific data rights.

How we protect your information

We take the security of the data we maintain seriously. We have implemented industry best practices to secure the personal information we hold from accidental loss and from unauthorized access, use, alteration and disclosure. We use encryption via HTTPS and SSL on our sites to protect information transferred through our websites and employ industry-standard policies and procedures. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. If you suspect your information has been treated in violation of this Notice or that our websites have been compromised, please contact us at

How long we keep your information

We retain consumer personal information for as long as it’s needed to serve the use for which it was collected and to comply with legal obligations, resolve disputes and enforce our policies.

Children under the age of 16

Our Websites are not intended for children under 16 years of age and we do not knowingly collect personal information from children under 16. If you believe we might have inadvertently collected any information from or about a child under 16, please contact us at so we can delete it.

Privacy Notice Changes

From time to time Networked Insights may update and revise this Notice based on changes in our business environment or applicable law. If we propose to make any material changes, we will notify you by means of a notice on this page prior to the change becoming effective. We encourage you to visit this page periodically to stay abreast of any changes that may have occurred.

Contact Us

For questions related to our Privacy Notice or if you wish to inquire in how we use and process your personal information, please email:

Networked Insights Inc.

350 North Orleans St Suite 8000N

Chicago IL 60654

If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third party dispute resolution provider (free of charge) at

State Privacy Disclosures


The California Consumer Privacy Act

The California Consumer Privacy Act (CCPA) requires us to inform California consumers of their rights under the law and provide them with information to help them understand what personal information (“PI”) we collect about them, how we use it and with whom we share it.

Your rights over your information

The California Consumer Privacy Act 2018 affords California consumers additional rights over their personal information. We offer California consumers the following rights:

  • The right to be informed. Prior to collecting your personal information, we must inform you of the categories of personal information we collect about you, the purposes for which we collect it and the categories of third parties with which we share it. You can find that information in the “Additional Information” section of this notice.
  • The right to opt out of the sale of your personal information. Under CCPA, personal information is “sold” when it is shared in exchange for “any monetary or other valuable consideration,” subject to limited exceptions.
  • The right to deletion. You have the right to request that we delete the personal information we have collected from you and retained, subject to certain exceptions.
  • The right to disclosure. You have the right to request what personal information we hold on you, the categories of sources from which we collected it, the purposes for which we use it, and the categories of any external parties to which we share or sell it. You may exercise this right no more than twice in a 12-month period.
  • The right to non-discrimination. We may not discriminate against you for exercising any of your rights under CCPA.

Exercising your rights

If you are a California consumer, as defined in CCPA, you can exercise your rights by:

Under the CCPA, consumers may designate an authorized agent to submit rights requests on their behalf (OBO). In order to submit an OBO request, follow the instructions on the webpage that enables you to submit rights requests.

Our Collection, Disclosure and Sale of Personal Information

Categories of PI we have collected: During the 12 months prior to the effective date of this Notice, we have collected the following categories of personal information: identifiers, protected classes of information (such as gender and age), commercial information, internet activity, audio/visual information, professional information, and other information you may have made publicly available online. We also use the personal information we collect to make inferences about individuals.

Categories of PI we have shared for a business purpose: In the 12 months prior to the effective date of this notice, we have shared all the above categories of PI with companies that provide specific services to us (service providers). One example of this sharing is our use of secure, cloud-based storage vendors to hold the consumer PI we collect.

Categories of PI we have sold: We sell PI to our clients to assist them in reaching audiences that are more likely to be interested in their products or services. In the 12 months prior to the effective date of this notice, we have sold the following categories of personal information: identifiers, protected classes of information (such as gender and age), commercial information, internet activity, audio/visual information, professional information and inferences.

Categories of third parties to which we have sold PI: We have sold all of the categories listed in the “Categories of PI we have sold” section to the following categories of third parties: Finance and insurance organizations and consumer goods manufacturers.


Consumers in the state of Nevada have the right to opt out of the sale of personal information processed by us.* To exercise such legal rights, please submit your information here.

*By opting out of the sale of personal information, you may no longer get information on products and events that you are interested in.